Module Five Short Paper Guidelines and Rubric.html
ENG 220 Module Five Short Paper Guidelines and Rubric
The purpose of this assignment is to hone your presentation skills by analyzing a professional presentation. You will use these skills as you work on developing your presentation for the course project.
Watch the video of
Steve Jobs introducing the iPad 2 and then write a short paper in review of his presentation. The captioned version of this video may be accessed in the following link:
ENG-220 Apple’s Steve Jobs Introduces iPad2 (CC). As you write, include the following elements:
- Analysis of Presentation: What were the strengths and weaknesses of the presentation? Be sure to support your response by citing course concepts.
- Cues and Prompts: What prompts or cues were used in the presentation? Were they used well?
- Organizational Process: Was the presentation organized well? What process did it follow?
- Application of Analysis: What have you learned that you can apply to your own presentation? What will you be sure to do (or not do)?
What to Submit
Your short paper must be submitted as a Microsoft Word document and should not be more than 1 page in length. Use double spacing, 12-point Times New Roman font, and one-inch margins. Any sources should be cited using a discipline-appropriate citation method.
Module Five Short Paper Rubric
|Needs Improvement (55%)
|Not Evident (0%)
|Analysis of Presentation
|Meets “Proficient” criteria and provides exceptional details into the nuances of the presentation
|Identifies strengths and weaknesses of the presentation
|Identifies some strengths and weaknesses of the presentation
|Does not identify any strengths or weaknesses of the presentation
|Cues and Prompts
|Meets “Proficient” criteria and analysis of prompts and cues offers expert insight into the presentational flow
|Identifies prompts and cues used in the presentation and reflects on whether they were used well
|Identifies some prompts and cues that were used in the presentation, but response lacks detail or does not address whether the prompts and cues were used well
|Does not identify prompts or cues used in the presentation
|Meets “Proficient” criteria and description of the organizational process used offers greater insight into the course concepts
|Discusses whether the presentation was well organized and uses course concepts to help identify which organizational process was followed
|Discusses whether the presentation was well organized and identifies which organizational process was followed, but response is cursory or answers are not informed by course concepts
|Does not discuss the video’s organizational process
|Application of Analysis
|Meets “Proficient” criteria and expertly applies the video analysis to generalized presentation principles
|Describes how the lessons learned from this video analysis will help to inform the course project presentation
|Describes some of the lessons learned from the video analysis, but response lacks detail or does not discuss how the analysis will inform the course project presentation
|Does not describe lessons learned
|Submission is free of errors related to citations, grammar, spelling, syntax, and organization and is presented in a professional and easy-to-read format
|Submission has no major errors related to citations, grammar, spelling, syntax, or organization
|Submission has major errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas
|Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas